The size, format and design of advertisements will be determined by the publications in which they are to appear and the amount of information they need to communicate. Copy should be edited to a concise length.

The adjacent advertisements indicate how the horizontal panels of our system can be applied and used to hold different levels of information, headings and images.

Impact can be created in both colour and black and white.

Copy should be aligned with the UCY logotype, ranged leftand ragged right.